UPDATE: Within 2 hours of this post, @titusferguson from rTraction called me at my desk, and @AndrewEchidna from echidna (who we had already met with, unknown to me) left a great comment below. It seemed my post got a couple people interested, but why not others?
So I have a dilemma, or at least JMP does. We know our website needs a refresh (and I am being nice). Ken and I, along with Paul Wilson, our VP of Sales, have been discussing the website, a content generation plan, and a SEO/Social Media strategy, and have had a few discussions with some vendors.
We are a large control systems integration company. This is an industry in its infancy when it comes to social media and sharing content. I started controlsoverload.com and it is like pulling teeth to get contributions, even though the site gets thousands of unique visitors a month… but I digress.
We have lots of smart engineers, and we have hundreds of customers, and have provided thousands of solutions to those customers. We want a new website to help market our company, our employees and our solutions, and a plan to generate consistent value added content. We also have some good ideas (I think so anyway) on a social media strategy, and would like to discuss our approach.
We want to be the number 1 site that Google finds when people are looking for more information on controls, automation, and information solutions!
Have I included enough buzzwords in this post yet? Ideally if someone is out there, marketing the fact that he/she can create functional websites, optimize SEO, and run successful online campaigns to attract more traffic to our site, shouldn’t that person be able to find this blog post?
I am waiting….is anyone listening?
Ok…. seeing as I have not done much marketing on this blog, and don’t have a huge following (yet), I will send this out to LinkedIn and twitter using a couple good #hashtags, and drop a couple of @mentions, hopefully to get a RT that peaks someone’s curiosity.
But don’t you agree I should not have to try too hard? Please RT!